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Progress, the trusted provider of application development and infrastructure software, announced the release of Progress® Sitefinity® 14.4. Progress Sitefinity is at the center of Progress’ composable digital experience platform (DXP), which empowers organisations to create personalised digital experiences across multiple digital channels and drive effective digital transformation strategies.

As digital interactions become the primary experience that customers have with brands, it is vital to gain a deeper understanding of behavioural patterns and utilise them to enhance digital experiences. The most recent release of Progress Sitefinity facilitates faster delivery of modern digital experiences through refined artificial intelligence (AI) algorithms for improved understanding of customer behaviour and segmentation, an upgraded .NET 7 frontend and the expansion of AI-based conversational interfaces with better context sensitivity. Additionally, Sitefinity 14.4 offers extended support timeframes to organisations.

“Organisations continue to accelerate their digital transformation initiatives in order to keep their competitive edge,” said Loren Jarrett, Executive Vice President and General Manager, Digital Experience, at Progress. “In a world where speed and quality need to go hand in hand, organisations need a partner that removes complexity and brings in stability, connectivity and scalability. With today’s release, we are reaffirming our commitment to be that partner in our customers’ success.”

New Capabilities for Sitefinity 14.4

Following are the new features of Sitefinity 14.4:

• Expanded journey analytics for better understanding of behaviours. Analysis and visualisation of most common paths around key journey touchpoints allow organisations to verify and optimise customer journeys.

• Refined segment discovery with updated AI algorithms. Updates to content analytics and conversion-based rules result in better audience analysis and help improve the relevance of digital experiences and targeting.

• Sitefinity frontend upgrades to .NET 7. The upgraded decoupled front end helps improve website performance by deploying optimizations like better caching.

• Expanded options to conversational interfaces. Improved experience with better context sensitivity, better personalisation of initial engagement and admin tools to better analyse chatbot performance and improve bot training.

• Long term support. With guaranteed stability, reliability, performance, security and support from Progress for four years, organisations can continue to derive value from their investments for the long term.

Sitefinity delivers intelligent tools for marketers and an extensible platform for developers to create engaging web and cross-channel digital experiences and is consistently praised for successful DXP deployments across industries, regions and company sizes. Most recently, it was recognized in the 2023 Gartner Magic Quadrant for Digital Experience Platforms and was named by G2 as a 2023 Best Software Awards winner.

To learn more about the latest release of Sitefinity, visit https://www.progress.com/sitefinity-cms.

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