For many years now, Maxis has been supporting Malaysian businesses in establishing and strengthening their digital presence. Its omni-channel commerce solutions include assisting customers in the ecommerce industry with ecommerce and retail solutions such as web building, digital marketing, cloud hosting ad POS solutions—all coupled with business advisory services and exclusive access to the Maxis Business Education Hub.
In pushing these boundaries, Maxis Business was recently awarded eCommerce Marketing Agency of the Year at the annual A+M’S Agency of the Year (AOTY) and MARKies Awards. This included the coveted AOTY Gold and Local Hero Award in the eCommerce category and several MARKies Awards for its work on effective ecommerce and digital marketing campaigns for several of its Enterprise customers, including XIXILI Intima, Fitness Concept and Mr. DIY.
“We are honoured and humbled by this acknowledgement of the work we do to help our Enterprise customers thrive in this digital world. These are significant wins to us and motivates us to do even more to ensure that businesses see the value of digitalisation and are enabled to Always Be Ahead in this changing world,” said Claire Featherstone, Acting Chief Enterprise Business Officer at Maxis.
Below are details of the MARKies Awards received:
- Silver: Most Effective Use – Integrated Media: XIXILI Intima (Campaign: Championing Body Positivity with The Perfect Fit For All)
- Silver: Most Effective Use – Specific Audience: Fitness Concept (Campaign: Fitspo Redefined: Strengthening the nation one fitness goal at a time)
- Silver: Most Creative – COVID-19 Response: MR.DIY (Campaign: Transcending Borders and Reaching Malaysian Homes with the Power of Digital Innovation)
- Bronze: Most Creative – Digital: MR.DIY (Campaign: Transcending Borders and Reaching Malaysian Homes with the Power of Digital Innovation)
This is the biggest win yet for Maxis in the last three years that it had participated in the awards, reaffirming its consistency achieving excellence for its Enterprise customers.
A&M’s AOTY Awards is held annually and appoints an independent panel of senior marketers in identifying stellar performance of Malaysian marketing agencies. The recognition as Gold and Local Hero under the eCommerce Marketing Agency of the Year category cements Maxis’ place amongst stiff competition in the ecommerce and digital marketing industry. Meanwhile, the MARKies Awards celebrate exemplary marketing campaigns undertaken by Malaysian brands, retailers and industries.
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