Covering Disruptive Technology Powering Business in The Digital Age

image
DANA and Ant International Hold SisBerdaya 2024, Strengthening the Competence of Women Entrepreneurs to Compete Globally
image
August 8, 2024 Press Releases

 

DANA and Ant International, a digital payment and financial services leader headquartered in Singapore, are pleased to announce the return of the SisBerdaya program for 2024, a local initiative designed to empower women entrepreneurs in the micro and ultra- micro categories, through training, mentoring and competitions. The initiative aims to help women entrepreneurs develop their business management and digital skills to remain competitive in the digital economy while being able to innovate and grow their businesses.

Registration for the SisBerdaya program has been open since 29th of July until 21st of August 2024. SisBerdaya targets two categories of MSMEs, namely the ultra-micro category for businesses that have monthly income from 1 million to 10 million rupiah and have 0 – 3 employees, and the micro category for businesses with monthly income from 10 million to 30 million rupiah and employees numbering 4 – 10 people.

The program will be implemented in several stages, starting with registration in August, by grouping participants directly into three main regions namely West Indonesia (Sumatra, Kalimantan, Java outside Greater Jakarta), East Indonesia (Sulawesi, Bali, NTT, NTB, Ambon, Papua), and Greater Jakarta (Jakarta, Bogor, Depok, Tangerang, Bekasi).

The next phase is closed judging to filter the participants into 195 applicants in September, followed by online mentoring period. Then, qualified participants will enter the next stage, in the form of mentorship and skills training for 1 month, by experts from DANA, Ant International, Government, industry partners namely Women’s World Banking and Great Nusa by Bina Nusantara.

Olavina Harahap, Director of Communications of DANA, stated, “The success of SisBerdaya 2023 has proven to have opened insights, opportunities, and access to digital finance for participants to continue developing their businesses. Therefore, this year’s SisBerdaya Program is even more inclusive. As the theme is ‘It’s Women Entrepreneurs’ Turn to Go Global’, we want to invite women entrepreneurs to be able to open new perspectives, raise their optimism, and increase their competitiveness to the global level.

In accordance with our commitment to support the development of MSMEs with the principles of inclusivity and innovation for all people without exception, this year we have also added a new category to it, namely DisBerdaya or Disabilitas Berdaya, which is specifically for MSMEs for women with disabilities. We are confident that the return of SisBerdaya will be able to increase the capabilities of women entrepreneurs in Indonesia inclusively, realize economic independence, and accelerate the digital economy.”

Noudhy Valdryno, Director of Public Policy and Business Development, Indonesia at Ant International, said, “With an aligned vision and mission, Ant International and DANA are committed to increasing inclusivity in the digital economy in Indonesia and Southeast Asia, especially women entrepreneurs. Through three aspects, from access to financing, adaptation to digital services, to professional business management capabilities, Ant International aims to reduce barriers for all business owners and empower them to digitize and achieve growth, while stimulating the local economy. We are optimistic that SisBerdaya can be a driver to expand opportunities for women and entrepreneurs with disabilities to grow, and be able to reach their full potential to compete on a global scale.”

SisBerdaya initiative is also supported by the National Council for Financial Inclusion (DNKI), as an implementation of inclusive finance for the target segment of women’s groups. This support was stated in the Signing of a Joint Communiqué between DANA, DNKI, and SisBerdaya program collaborator partners, including Ant International, Women’s World Banking, GreatNusa by Bina Nusantara, Perempuan Tangguh Indonesia, and Himpunan Wanita Disabilitas Indonesia.

Ferry Irawan, Deputy I for Macroeconomic and Financial Coordination, Coordinating Ministry for Economic Affairs of the Republic of Indonesia said, “Women MSME owners in particular face gender barriers, difficulty in accessing formal financial services, and low financial literacy and inclusion. Around 10 percent of MSME business actors are not yet included in formal financial services, with most of them using their own capital. Collaborative efforts between stakeholders for economic growth are very important to drive the economy at a macro level. Of course, one of them is through the SisBerdaya program initiated by DANA.

Hopefully this collaboration can continue to produce superior MSMEs that are able to compete not only nationally but also globally. We also represent the government, committed to continuing to support programs to improve financial literacy and inclusion and empower MSMEs, especially for women and people with disabilities, and hope that this program can be implemented well, successfully and have an impact that supports national development goals, namely improving financial literacy and inclusion that supports the stability of the financial system in order to realize a just and prosperous society.”

Irene Heniwati, Deputy Director of the Department of MSME Development and Consumer Protection (DUPK Bank Indonesia) said, “Digitalization is about providing easy access for industry. Through this SisBerdaya program, DANA has dared to initiate a sustainable and inclusive program for women and people with disabilities to create digital breakthroughs, one example of which is through QRIS specifically for people with disabilities. Of course, this is a positive effort to encourage quality and continuity as the key for MSMEs to compete globally.”

Edwin Nurhadi, Director of Financial Inclusion at OJK said, “We will continue to work with strategic partners, especially DANA, to continue to improve financial literacy in Indonesia. We also hope to continue to improve business capacity with access to financing and training that can be used directly to empower MSMEs for friends with disabilities.”

This year, DANA opened a derivative program entitled DisBerdaya (Disability Empowerment), which is targeted specifically at women entrepreneurs with disabilities under the auspices of Perempuan Tangguh Indonesia (PTI) and Himpunan Wanita Disabilitas Indonesia (HWDI). The DisBerdaya program will run in parallel with SisBerdaya, focusing on participants who have been curated by PTI and HWDI as many as 50 selected MSMEs, which will later receive training and mentoring, until one day they will become 5 MSME winners.

In order to achieve this year’s vision, SisBerdaya and DisBerdaya programs will facilitate participants with a series of more in-depth training and mentoring curricula. For example, participants will be provided with training in financial management, the benefits of digital payments, business model canvas, people management and legal basics, and many others.

SisBerdaya and DisBerdaya programs are expected to play a role in ensuring inclusivity and equal opportunities for all participants, in increasing their business capacity in the future. Further information about SisBerdaya 2024 can also be accessed in this link bit.ly/sisberdaya2024.

(0)(0)

Archive