Secret to Success: How an Integrated CRM-ERP System Can Be a Differentiator for Manufacturers
June 7, 2024 Library Focus Feature
Understanding the Disconnect: ERP and CRM Systems in Manufacturing
Frustrated by production delays due to inaccurate inventory data?
Disconnected CRM (Customer Relationship Management) and ERP (Enterprise Resource Planning) systems create a communication gap that hinders manufacturers from fulfilling customer orders efficiently. But these systems generally operate as separate entities, hindering the flow of vital information and creating significant challenges that keep manufacturers from achieving optimal efficiency and customer satisfaction.
To better understand the impact of these disconnected systems, let’s explore the key differences between the two.
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