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Nestlé, one of the world’s leading food, nutrition, health and wellness companies, has formed a new partnership in Indonesia with Plug and Play, a global innovation platform headquartered in Silicon Valley in a bid to drive its innovation efforts across Southeast Asia.

Through this partnership, Nestlé will leverage Plug and Play’s innovation expertise and ecosystem of startups, corporations and investors, enabling the company to accelerate its innovation capabilities for future food technologies and solutions.

“I have witnessed the decline of many traditional and conservative companies because they failed to adapt to rapidly evolving industries. We are really proud that Nestlé Indonesia is partnering with us to embark on this pursuit of innovation and transformative excellence in the food industry.” Halim Hartono, Director of GK-Plug and Play.

Plug and Play was invited by President Joko Widodo (Jokowi) back in 2016 to drive the country’s innovation efforts within its startup ecosystem. Since then, they have created a thriving ecosystem of like-minded innovators where corporations, startups, investors, and government entities can collaborate to drive further innovation.

This aligns with Nestlé’s objectives:

“For over 150 years, we have continuously focused on innovating our brands, products, systems and technologies in order to remain relevant, and competitive. We look forward to this exciting partnership with GK Plug and Play which will drive our innovation efforts in the region,” Guy Kellaway, Communication Director of Nestlé Indonesia.

Plug and Play is a global innovation platform that brings together the most promising startups with the world’s leading corporations to drive investment, foster innovation, and secure collaborative partnerships across various verticals.

Nestlé joins Plug and Play with 6 other corporations in their GK-Plug and Play Program, including Astra International, Bank BNI, Bank BCA, ITM, Sinar Mas Group, and the Global Innovation Alliance.

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