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SEEK has successfully merged its APAC employment marketplaces—SEEK, Jobstreet, and Jobsdb—which will operate under a single platform powered by SEEK’s world-class AI technology, while retaining their individual brands. This integration aims to bring together millions of talent and employers across the APAC region to accurately match jobseekers and employers.

SEEK’s unification of its employment marketplaces comes 10 years after it acquired Jobstreet and Jobsdb and follows three years of development with an estimated AUD$180 million (~RM560 million) investment.

“At SEEK, everything we do revolves around our customers. One unified platform means we can now offer our product to millions of people across Asia in an entirely new way, so that our customers can find jobs and talent more easily. This puts us in a stronger position, more than ever before to realise our ambition of helping 500 million people develop their careers with five million companies in the region,” says Peter Bithos, Chief Executive Officer, Asia, at SEEK.

Seek: Providing Access to More Talent and Jobs Across APAC 

In Malaysia, unemployment rates have returned to pre-pandemic levels of 3.3%. Following this positive growth, many organisations have shown difficulties in hiring talent across the country, and among the reasons for it is talent or skills mismatch.

To address this gap, employers can now tap into a wider talent pool of over 40 million people across eight APAC markets, and talent can access more job opportunities from over 2.5 million employers—including more remote working opportunities. This aligns with a survey finding, which revealed that 68% of talent are willing to work remotely for an employer that lacks a physical presence in their country. The new features offered by this unification are particularly helpful for those recruiting talent based in other markets and for Malaysians who wish to explore employment opportunities in companies that are based overseas.

“As the leading job searching platform in Malaysia, and recently honoured as the gold winner for e-commerce at Putra Aria Brand Awards—a prestigious accolade determined by people’s choice—we are excited to facilitate more tailored job matches between employers and jobseekers in the country. With the implementation of SEEK’s AI-powered solutions, Jobstreet can now help employers and talent in Malaysia find better matches more efficiently and navigate the job market more effectively,” says Vic Sithasanan, Managing Director, Malaysia, at Jobstreet by SEEK.

Grant Wright of SEEK, Vic Sithasan of Jobstreet by SEEK, and Lewis Ng of SEEK

Delivering Relevant Matches and Personalised Experiences

The unified marketplace platform brings forth new AI-powered advancements aimed at enhancing the employment experience for both employers and job seekers throughout the region.

For employers, the new platform deploys AI models to assess talent suitability and provide highly personalised recommendations by processing data from various sources, including resumes, job ad descriptions, and the employer’s past behaviours. This allows employers to have a more efficient hiring process. Employers can also expedite the talent shortlist process by adding AI-recommended screening questions in their job ads.

To make the job-hunting process more efficient and relevant for talent, they can now easily be matched to AI-recommended jobs they are most qualified for based on their experience and skills. Using AI, Jobstreet also predicts when a person is likely a strong candidate for a role by showing a top applicant badge, so talent can make more informed decisions whether to apply for a role.

Following the unification programme, Jobstreet can now harness a larger dataset across APAC, which will empower its AI algorithms to provide even more precise and relevant matches between employers and talent. Ultimately, this translates into an elevated user experience and expedites the hiring process on its platform.

Enabling Customer-Centric Innovation at Pace 

In moving to a unified marketplace platform, SEEK can now scale its use of data-driven insight, product testing, and innovation at pace.

The company has also introduced a new feature on its Jobstreet platform—natural language search. This innovation allows talent to submit job queries using simple phrases or complete sentences on the platform, so they do not need to rely solely on keyword phrases. Powered by a large language model (LLM), the feature enables a search experience that is more organic and appealing to job seekers. This feature has already launched in the Philippines and is set to roll out across the rest of SEEK’s APAC markets by 2024.

To experience the new Jobstreet/Jobsdb platform, visit jobstreet.com / jobsdb.com or download the app on Google Play Store or the App Store.

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