Covering Disruptive Technology Powering Business in The Digital Age

Veritas is expanding to Indonesia and collaborating with government agencies to help the country realise its “smart cities” initiative.

“We are excited to be in the Indonesian market and hope to contribute to the evolving digital landscape. We are expanding our footprint looking to explore collaborations and find new efficiencies, manage costs and build synergies, especially for those businesses that are planning for cloud migration,” said Suresh Nair, channels sales director for South Asia and country manager for Indonesia and the Philippines at Veritas.

The government has shifted its focus to value-added manufacturing in several priority industries with the launch of the “Making Indonesia 4.0” roadmap in April this year.

The roadmap will help the government focus its attention on developing Industry 4.0 – which includes the internet of things (IoT), artificial intelligence, human-machine interfacing, robotics, sensor technologies and 3-D printing – and to turn Indonesia into one of the world’s biggest economies by 2030.

The government expects to create 100 smart cities by accelerating the use of technology to increase mobility and efficiency.

Ravi Rajendran, managing director for South Asia at Veritas, said the smart cities initiative would facilitate the adoption of IoT and push data growth beyond expectation.

Global business consultancy McKinsey & Company projects Indonesia’s IoT market to reach $3 billion by 2020 with its adoption in the automobile industry, smart cities and retail, among others.

He said one could not talk about smart cities without discussing IoT, as these two are inseparable. He added that the challenge of large amounts of data is processing it and finding a use for it.

“As a multi-cloud tech solution firm, our job is how to simplify the complexities of data,” he said.

Meanwhile, for selected industries, such as finance and health care, petabytes of data generated by the industry must be classified and processed immediately – to separate sensitive information – or it could pose a risk for the companies.

Added Risks
The push to adopt smart technologies will result in more data being created, which would increase the need for effective data management.
“With data as the new currency, information is crucial. I think companies know they need to leverage their information to take [their businesses] to another level. The biggest challenge comes with the kind of growth the companies have with data and the locations where they are stored. The data is omnipresent, and it’s like oxygen. The biggest challenge is growth and how we manage it,” Rajendran added.

Such advanced developments have increased the risk of data storage through different platforms, such as private and public clouds. These platforms could increase data vulnerabilities and become a target for hackers.

Securing data is essential, especially for companies fearing financial loss. Data is a key corporate asset that must be protected as cyber attacks are hard to avoid, and it is critical for organisations to have the ability to restore and recover data quickly.

In a recent study commissioned by Veritas, 82 percent of respondents across the globe admitted that storing data was potentially harmful to their organisations. It creates a huge risk for businesses as they become prone to malicious cyber attacks. Data protection serves as a first line of defence.

“At a high level, businesses have to understand that data protection is a strategy and it’s much more than just backup. There needs to be a culture change around how companies – and employees – think about data,” said David Noy, vice president and general manager of product management at Veritas.

“When you think about customers globally, facing these same challenges, it’s no surprise that the market opportunity is massive, both globally and also at the regional level,” he said.

According to global market intelligence firm IDC, the total worldwide data could inflate to 163 zettabytes by 2025, or more than ten times the amount that exists today.

Noy said the Veritas platform allows customers to accelerate their digital transformation and mitigate the IT business challenges, such as multi-cloud data management, storage optimisation, data protection and compliance readiness, which can be tailored for a whole range of businesses, including startups, middle-market businesses and large enterprises.

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